Why You Need To Turn Up The Heat On LinkedIn

The eyes are everywhere… if you’re not regularly engaging with people on LinkedIn AND showing up regularly, you ain’t getting traction!

EARLIER this week, I was sitting with one of my coaching clients who asked how she could best promote a new talk she’d developed.

She’s an awesome motivational speaker, and her new talk has some amazing content, so she needs to get some bookings rolling in.

Trouble is, she’s been so busy working in her business, she’s let her marketing and networking slide a little bit.

She’s only been posting on LinkedIn about once a week, similarly on Facebook, and Insta, Twitter, Medium et all have pretty much fallen by the wayside.

Honestly, with the audience she’s going after right now, though I’m a big believer in not putting all one’s eggs in the same basket, I’d be telling her to go all out on LinkedIn.

This client wants bookings from corporate clients. She needs to build contacts with corporate decision makers and network in that arena too… LinkedIn is a total no brainer!

Even if you’re a fan of pods, showing up once a week on LinkedIn ain’t gonna cut the mustard — especially if you’re not bothering to…