How Visible Are Your Price Plans?

In a world where consumers are pushing for less BS and more authenticity, why are so many coaches hiding their prices? The day of the ‘upsell’ phone call is dead and buried — it’s time to build more trust in your brand.

CAN you imagine going to the supermarket and not being able to see any prices? You want to buy something, but you need to find the manager and ask how much every item costs.

Maybe you just want a four pack of own-brand baked beans, but the store manager has other plans.

He cleverly corners you, between the spaghetti hoops and tinned tomatoes, and begins to extol the virtues of premium beans instead.

Why would you only want four cans, he asks? It’s a false economy. If you buy 50, you’ll be stocked up and won’t need to pop back for more next week, so you’ll save on the fuel cost AND your precious time.

You can’t afford it? Can you afford NOT to give yourself this expansive taste experience? Can you afford to keep wasting your time and money driving to and from the supermarket?

Get that credit card out, right now. Borrow from your loved ones if you need to — this is your future we’re talking about!